When Matt Davis came across the PluralEyes plug-in, he recognized it would enable his guerilla style of shooting by allowing “some really smart software to sort it all out.” Matt explains, “All the key opinion leaders were onto PluralEyes from the start as the one way that made DSLR shooting with audio ‘a workable solution’. Clapperboards? Log sheets? The discipline in shooting to make that work? That was never going to happen for the DV shooters – far too arcane. I joined the industry synchronizing rushes, and I’ve done my fair few late nights trying to reconcile seemingly random shots and sound clips into some sort of order. PluralEyes just stopped all of that.”
As a photography student Matt watched the 1966 feature film Blowup directed by Michelangelo Antonioni about a British photographer's accidental involvement with a murder, and the seeds of a filmmaking passion were planted. The next revelation came with Ingmar Bergman’s 1992 feature, Fanny & Alexander. He recalls, “I couldn’t stop thinking ‘this is what photos should be: presented in a designed sequence, containing the time element and encapsulating motion…’ I dropped Photography and switched to Film.”
Matt’s life is now completely focused on moving images as he heads the full-service production company MDMA Ltd from his hometown of London, UK. He creates short- and long-form international corporate videography, but also offers training in editing and camera operation to others who share his enthusiasm for digital images.
Matt writes treatments, directs and shoots footage – sometimes with additional camera operators, edits and polishes the final story, and delivers videos in a variety of formats for individual entrepreneurial clients and sizeable corporations including Cisco, IBM and Sony.
Depending on the assignment, he switches between his Sony PMW-EX1 camcorder, a Canon Rebel T2i DSLR, and a Sony NEX-FS100 camcorder to produce event summaries, educational and marketing videos, and digital presentation material of all kinds. He trusts a Zoom H4n audio recorder to capture sound, and completes post-production using Final Cut Pro, Apple’s Motion, and Adobe After Effects.
As a video enthusiast serving the technology arena, Matt is immersed in leading edge conversations about his field. And yet he recognizes that technology is only part of the process. “I love telling stories. I love delivering a sequence of experiences that add up in the audience’s mind to something bigger than a few spoonfuls of entertainment. I think it’s like how a chef will create a banquet, not just a recipe or a course. What I really love is that moment when the audience goes ‘aha!’ – all the connections, all the little surprises and twists align for them and they ‘get’ it.”
Matt’s biggest challenge as a one-person enterprise is in juggling the quantity and variety of jobs that come along. His is continually on the lookout for workflow improvements that speed up his process so he can deliver increasing value to his clients. MDMA is becoming known for on-site editing and same-day delivery, which requires the utmost efficiency. “There’s so much cool technology we’re using now, it’s hard to stop and say ‘I don’t think that’s possible’.”
As a corporate filmmaker, Matt compares his role to that of a graphic designer. He takes others' ideas, and shapes them into visual presentations for a broad audience. A particular skill is in bringing visual interest to stories told primarily through talking heads. His eye for movement and his sense of fun ensure stories are told with vibrancy and hold a viewer’s interest.
Matt balances his corporate work with inventive projects that satisfy his filmmaker’s creativity – where he steps out of the designer's role and becomes the artist. He considers all technological mediums fair game for sharing ideas. “… The artist in me is getting impatient to tell some stories that I have. Will it be documentary? Will it be narrative? Will I even use film? I love well-presented audiobooks and may just make the biggest movie imaginable that’s presented as a stereo audio file.” We’ll be watching for that one!
Find more of Matt’s work on his Vimeo channel and keep an eye out for upcoming projects from MDMA.
Writer Sara McIntyre is a Communications Specialist and Filmmaker who calls Vancouver, BC home.
Thursday, December 08, 2011
Startup Weekend Vancouver: myBestHelper.com
"What did you do over the weekend?" Well, how about start a company! That was the objective of 14 teams that recently participated in Startup Weekend Vancouver.
Startup Weekend is a global network of leaders and entrepreneurs on a mission to inspire, educate, and empower people with entrepreneurial ambitions. They give the participating teams just 54 hours to put together their concept for a startup, in a supportive mentoring environment. At the conclusion of the weekend, they compete for prizes in a final presentation show down, with just four minutes to pitch their ideas, and another four minutes to respond to questions from the panel of judges.
The first place winner of this year's Startup Weekend Vancouver was myBestHelper.com, with their concept of a networking site that connects people in need of home help with locally available helpers looking for work, using an eHarmony style approach to finding a good fit. myBestHelper went on to compete in the global startup "battle" with winners from 34 other Startup Weekend events, placing 10th. Not bad for a weekend!
With several groups recording video at this packed event, this was also an opportunity for us to exercise Presto's ability to work with multiple presenter angles, and to leverage Presto for OS X new found integration with Adobe Premiere Pro to put the whole thing together.
Startup Weekend is a global network of leaders and entrepreneurs on a mission to inspire, educate, and empower people with entrepreneurial ambitions. They give the participating teams just 54 hours to put together their concept for a startup, in a supportive mentoring environment. At the conclusion of the weekend, they compete for prizes in a final presentation show down, with just four minutes to pitch their ideas, and another four minutes to respond to questions from the panel of judges.
The first place winner of this year's Startup Weekend Vancouver was myBestHelper.com, with their concept of a networking site that connects people in need of home help with locally available helpers looking for work, using an eHarmony style approach to finding a good fit. myBestHelper went on to compete in the global startup "battle" with winners from 34 other Startup Weekend events, placing 10th. Not bad for a weekend!
With several groups recording video at this packed event, this was also an opportunity for us to exercise Presto's ability to work with multiple presenter angles, and to leverage Presto for OS X new found integration with Adobe Premiere Pro to put the whole thing together.
Wednesday, November 30, 2011
Real-Time Editing and Immediate Video Release
Adam Wygle and Bryan Zug make up Bootstrapper Studios, a video production company forming part of the new wave of real-time editing and immediate video release. Located in the vibrant tech community of Founders Co-op in Seattle, WA, they work fast and inexpensively to capture the momentum of an event as it’s occurring, and to give participants instant tools for sharing their experience.
Seattle is host to numerous start-up forums and at Startup Weekend Seattle EDU in September, Bootstrapper documented the progress of contestants who built web or mobile applications over the course of a weekend. Throughout the 54 hours Adam would regularly pull someone from each of the 15 teams and ask the questions: What have you done since we last talked? What are you working on now? What’s blocking you?
Adam describes his workflow: “I’d have an H4n Zoom audio recorder, hit Record on that, let it sit there and just run. Then I didn’t have to think about it. Then whenever someone walked up to the camera, I’d hit Record on the camera. When they walked away I’d stop the recording. We’d shoot fifteen different people over the course of 20-30 minutes. We did it really fast because each person only had 30 seconds. At the end of one of those sessions I’d go back to the computer, dump my camera and audio footage, throw it in Premiere, export it so PluralEyes could look at it, render it and I was done.” The cycle was repeated every two to three hours. By Sunday night all footage was synced, assembled, and ready for release as soon as the final pitches occurred and winners were announced.
Adam adds, “Without PluralEyes I would have had to cut audio between each interview. I wouldn’t have been able to just turn the mic on and let it go. We would have had a clapper or have the interviewer do a clap in front of the camera, then I’d have to go back and sync it all up. That would have made the process between sessions a lot more time consuming with fifteen different clips, especially considering that fourteen of them weren’t going to be featured right away. The idea was that we could get the video out right away.”
Adam and Bryan work predominantly as a two-person team and stay effective because all their technology is digital. They reach for a Canon T3i DSLR camera, or a Canon Vixia HF20 camcorder, and use a wireless handheld mic, or a boom or lavaliers to record to the Zoom H4n. Their favorite new acquisition though, is an ATEM 1 M/E Production Switcher from Blackmagic Design. It allows for four SDI inputs, four HDMI (High-Definition Multimedia Interface) inputs for cameras or computers, and is used for event streaming and live switching.
“We have the problem first and then we go looking for the solution,” comments Adam. “We used to run a Mac pro tower that had multiple HDMI cards in it and the process was so complicated, there were so many moving parts, there were so many things that could go wrong. When we started using this, the speed at which we could get up and running increased by 50 percent. We went from three to four hours set up time to two hours.”
In the early- to mid-90s Adam remembers how his dad was baffled by all the advertisements that had web addresses in them. Adam predicted a time when URLs would become standard business practice, and his eyes are again on the future where he sees that anyone without video on their websites will soon be left in the dust.
It was an easy decision for him to accept Bryan’s invitation to turn his passion for video production into a business as more and more people began asking for his services. “We’ve got a small studio in the heart of the startup world in Seattle. We’re using gear that would have cost thousands and thousands of dollars a few years back. What would have been an HD television station truck - you know those big semi-trucks - we’ve got that in a box that’s sitting on my desk.”
Adam also experiments with video innovation in his rare free time by creating music videos of local Seattle bands using his All Cameras On approach. With the band’s permission, he asks everyone at the concert to record a few songs using their handheld devices. If the venue has a professional recording facility, he’ll ask if they can turn it on to capture a good quality audio track. Then he collects all the various footage and edits it together for unique, collaboratively generated music videos that reflect the audience’s authentic experience.
“It’s a lot of fun. It’s time consuming so I don’t get to do it as often as I’d like to. Each one takes a little bit more time than the last one because I add more complicated things, but I also shave time on some other things, like creating templates. I use this as a way to teach myself the tool of Adobe Premiere … I’m definitely going to be using PluralEyes on these from now on!”
Adam’s enthusiasm for his work and the success of Bootstrapper Studios are a direct reflection of their personal love for the tech and creative community in Seattle. “There are lots of fun, different things we can do with social media. With our clients we’re more partners than we are the help. When we go to some of these events, they’re events that we want to be at. It’s really exiting for us.”
Check out HiveSeattle and IgniteSeattle for more insight into Seattle’s tech community and Bootstrapper’s work.
Writer Sara McIntyre is a Communications Specialist and Filmmaker who calls Vancouver, BC home.
Seattle is host to numerous start-up forums and at Startup Weekend Seattle EDU in September, Bootstrapper documented the progress of contestants who built web or mobile applications over the course of a weekend. Throughout the 54 hours Adam would regularly pull someone from each of the 15 teams and ask the questions: What have you done since we last talked? What are you working on now? What’s blocking you?Adam describes his workflow: “I’d have an H4n Zoom audio recorder, hit Record on that, let it sit there and just run. Then I didn’t have to think about it. Then whenever someone walked up to the camera, I’d hit Record on the camera. When they walked away I’d stop the recording. We’d shoot fifteen different people over the course of 20-30 minutes. We did it really fast because each person only had 30 seconds. At the end of one of those sessions I’d go back to the computer, dump my camera and audio footage, throw it in Premiere, export it so PluralEyes could look at it, render it and I was done.” The cycle was repeated every two to three hours. By Sunday night all footage was synced, assembled, and ready for release as soon as the final pitches occurred and winners were announced.
Adam adds, “Without PluralEyes I would have had to cut audio between each interview. I wouldn’t have been able to just turn the mic on and let it go. We would have had a clapper or have the interviewer do a clap in front of the camera, then I’d have to go back and sync it all up. That would have made the process between sessions a lot more time consuming with fifteen different clips, especially considering that fourteen of them weren’t going to be featured right away. The idea was that we could get the video out right away.”
Adam and Bryan work predominantly as a two-person team and stay effective because all their technology is digital. They reach for a Canon T3i DSLR camera, or a Canon Vixia HF20 camcorder, and use a wireless handheld mic, or a boom or lavaliers to record to the Zoom H4n. Their favorite new acquisition though, is an ATEM 1 M/E Production Switcher from Blackmagic Design. It allows for four SDI inputs, four HDMI (High-Definition Multimedia Interface) inputs for cameras or computers, and is used for event streaming and live switching.
“We have the problem first and then we go looking for the solution,” comments Adam. “We used to run a Mac pro tower that had multiple HDMI cards in it and the process was so complicated, there were so many moving parts, there were so many things that could go wrong. When we started using this, the speed at which we could get up and running increased by 50 percent. We went from three to four hours set up time to two hours.”
In the early- to mid-90s Adam remembers how his dad was baffled by all the advertisements that had web addresses in them. Adam predicted a time when URLs would become standard business practice, and his eyes are again on the future where he sees that anyone without video on their websites will soon be left in the dust.
It was an easy decision for him to accept Bryan’s invitation to turn his passion for video production into a business as more and more people began asking for his services. “We’ve got a small studio in the heart of the startup world in Seattle. We’re using gear that would have cost thousands and thousands of dollars a few years back. What would have been an HD television station truck - you know those big semi-trucks - we’ve got that in a box that’s sitting on my desk.”
Adam also experiments with video innovation in his rare free time by creating music videos of local Seattle bands using his All Cameras On approach. With the band’s permission, he asks everyone at the concert to record a few songs using their handheld devices. If the venue has a professional recording facility, he’ll ask if they can turn it on to capture a good quality audio track. Then he collects all the various footage and edits it together for unique, collaboratively generated music videos that reflect the audience’s authentic experience.
“It’s a lot of fun. It’s time consuming so I don’t get to do it as often as I’d like to. Each one takes a little bit more time than the last one because I add more complicated things, but I also shave time on some other things, like creating templates. I use this as a way to teach myself the tool of Adobe Premiere … I’m definitely going to be using PluralEyes on these from now on!”
Adam’s enthusiasm for his work and the success of Bootstrapper Studios are a direct reflection of their personal love for the tech and creative community in Seattle. “There are lots of fun, different things we can do with social media. With our clients we’re more partners than we are the help. When we go to some of these events, they’re events that we want to be at. It’s really exiting for us.”
Check out HiveSeattle and IgniteSeattle for more insight into Seattle’s tech community and Bootstrapper’s work.
Writer Sara McIntyre is a Communications Specialist and Filmmaker who calls Vancouver, BC home.
Tuesday, November 29, 2011
MoMoVan: Ryan Storgaard on Windows Phone 7.5 (Mango)
In our latest instalment from MoMoVan (Mobile Monday Vancouver), Canada's lead technical evangelist, Ryan Storgaard, talks about Microsoft’s strategy for Windows Phone and the opportunity it offers to mobile app and game developers.
Microsoft’s latest release is Windows Phone 7.5 (coded named "Mango"), which continues to garner rave reviews from customers and critics as it edges its way into a crowded and complicated mobile marketplace. With 40,000 apps now in the marketplace, a significant global partnership with Nokia, and integration with Xbox Live and Microsoft Office, there is no doubt Microsoft is making a deep commitment to Windows Phone. With its innovative approach to weaving apps, tasks and experiences together into Live Tiles and Hubs, Windows Phone is aiming to differentiate itself as a fresh and exciting platform for consumers and developers.
We also hear from Miles Donald of Nokia's Partnering Team, who is also based in Vancouver. Miles brings us up to date on Nokia's upcoming Windows Phone devices including the Lumia 800, and explores the opportunities for Nokia developers afforded by the partnership with Microsoft.
(We had some problems with the lapel mic for this recording, so our apologies for the intermittent bursts of static).
Microsoft’s latest release is Windows Phone 7.5 (coded named "Mango"), which continues to garner rave reviews from customers and critics as it edges its way into a crowded and complicated mobile marketplace. With 40,000 apps now in the marketplace, a significant global partnership with Nokia, and integration with Xbox Live and Microsoft Office, there is no doubt Microsoft is making a deep commitment to Windows Phone. With its innovative approach to weaving apps, tasks and experiences together into Live Tiles and Hubs, Windows Phone is aiming to differentiate itself as a fresh and exciting platform for consumers and developers.
We also hear from Miles Donald of Nokia's Partnering Team, who is also based in Vancouver. Miles brings us up to date on Nokia's upcoming Windows Phone devices including the Lumia 800, and explores the opportunities for Nokia developers afforded by the partnership with Microsoft.
(We had some problems with the lapel mic for this recording, so our apologies for the intermittent bursts of static).
Friday, November 04, 2011
Automatic Sync Gives Editor a Week of His Life Back
What do you do if you're starting post-production and realize you have to organize hundreds of audio files with no timecode, useful metadata or even names? Todd Batstone is the lead editor of an independent feature film called Dreadful Sorry, which he’s making with friends from his days as an actor and theatre producer in New York. As part of a grant from the South Carolina Film Commission, the production became a teaching project for students at the University of South Carolina College of Arts and Sciences.
Dreadful Sorry - Behind the Scenes - Video 4 - "The Future"
The footage was beautifully shot by veteran cinematographer Dan Kneece who used the new ARRI ALEXA camera, but when Todd opened the files to begin preparing them for editing, he found the students on set had named none of them. He was looking at three gigabytes of wave files with no indication of their corresponding scene or take.
Todd edits in Avid in his professional life, but was cutting Dreadful Sorry in Final Cut Pro because of the file format. Without an assistant, he faced weeks of manually searching for and synchronizing hundreds of files. It wasn’t until two days into the workload that he remembered the PluralEyes plugin for synchronization, and verified that it also works with FCP.
Todd recalls, “That was the lifesaver. I'd still be sitting here probably automatically lining these clips up and syncing them, and more than that, playing each one of them down to discover which tape it corresponded to, and there's several hundred files. I really put it to the test.
“I literally pulled almost every single clip, put them in a sequence, then dragged every single audio file into that sequence. Then let PluralEyes run. And it's magic ... you're looking at maybe 180 or 190 sound files and it matches them up with the wave form from the reference audio, and suddenly, magically you have this sequence with synced audio.”
Todd was so relieved with the solution that he wrote to Singular Software. “I just had to tell these people what this is doing in the real world, what the field experience is from somebody who really appreciates it and is having a very real world experience of the power of the application. I'd say it gave me a week, probably seven to eight actual working days of my life, of my editing life back.”
Dreadful Sorry is a suspense thriller seen through the eyes of a ten year-old girl who returns to her father at the family's plantation house after being sent away for seven years during the Civil War. Far beyond just synching clips, Todd is intrinsically valuable as a creative editor who collaborates with his director to write the final version of the story.
He explains, “There's just something about having been a performer and knowing what it's like to be in a scene with somebody, and having to listen to them, that lends itself to understanding the importance of creating a good rhythm in the editing room and creating a good rhythm with their performance.”
Todd first learned about PluralEyes as a member of the editing team on the new scripted MTV series called Death Valley, produced by Liquid Theory. Death Valley was shot in Los Angeles on the RED digital camera and edited in Avid. For the first week of shooting there was a problem with the jam synch so the time code on the audio and video files didn’t match up. Finally someone researched synchronization solutions and discovered the PluralEyes plugin.
Death Valley trailer for MTV
Todd recounts, “It saved our ass for a week until our production got back on track. That was my introduction to it, and the timesaving nature of it. If we hadn't had it we’d wind up syncing these things by hand, like the old days on a Moviola where you’re moving your film along on these plates, and moving the sound along until you get to the marker. We did that for a day or so because we didn't want to fall behind. It's an unreasonable, and tedious, and horrible process.”
Todd balances freelance work with his projects at Liquid Theory in L.A. Dreadful Sorry is sparking ideas for more independent collaborations with like-minded creative friends. “We have this pool of talent to pull from to begin to develop and create our own stuff … Conversations have been about what's the next project going to be for all of us, the people in our network who have known each other for all of these years, who've spent that time training, working for other people, and working in film and TV and theater. Now, we’re ready to pull all of those resources together and present something to the world.”
Follow Dreadful Sorry's progress through their production blog and FaceBook page, and catch Death Valley Monday nights on MTV - and keep an ear to the ground for Todd Batstone’s next creative revelation.
Comic Con Sizzle Reel edited by Todd Batstone
Writer Sara McIntyre is a Communications Consultant and Filmmaker who calls Vancouver, BC home.
Dreadful Sorry - Behind the Scenes - Video 4 - "The Future"
The footage was beautifully shot by veteran cinematographer Dan Kneece who used the new ARRI ALEXA camera, but when Todd opened the files to begin preparing them for editing, he found the students on set had named none of them. He was looking at three gigabytes of wave files with no indication of their corresponding scene or take.
Todd edits in Avid in his professional life, but was cutting Dreadful Sorry in Final Cut Pro because of the file format. Without an assistant, he faced weeks of manually searching for and synchronizing hundreds of files. It wasn’t until two days into the workload that he remembered the PluralEyes plugin for synchronization, and verified that it also works with FCP.
Todd recalls, “That was the lifesaver. I'd still be sitting here probably automatically lining these clips up and syncing them, and more than that, playing each one of them down to discover which tape it corresponded to, and there's several hundred files. I really put it to the test.
“I literally pulled almost every single clip, put them in a sequence, then dragged every single audio file into that sequence. Then let PluralEyes run. And it's magic ... you're looking at maybe 180 or 190 sound files and it matches them up with the wave form from the reference audio, and suddenly, magically you have this sequence with synced audio.”
Todd was so relieved with the solution that he wrote to Singular Software. “I just had to tell these people what this is doing in the real world, what the field experience is from somebody who really appreciates it and is having a very real world experience of the power of the application. I'd say it gave me a week, probably seven to eight actual working days of my life, of my editing life back.”
Dreadful Sorry is a suspense thriller seen through the eyes of a ten year-old girl who returns to her father at the family's plantation house after being sent away for seven years during the Civil War. Far beyond just synching clips, Todd is intrinsically valuable as a creative editor who collaborates with his director to write the final version of the story.
He explains, “There's just something about having been a performer and knowing what it's like to be in a scene with somebody, and having to listen to them, that lends itself to understanding the importance of creating a good rhythm in the editing room and creating a good rhythm with their performance.”
Todd first learned about PluralEyes as a member of the editing team on the new scripted MTV series called Death Valley, produced by Liquid Theory. Death Valley was shot in Los Angeles on the RED digital camera and edited in Avid. For the first week of shooting there was a problem with the jam synch so the time code on the audio and video files didn’t match up. Finally someone researched synchronization solutions and discovered the PluralEyes plugin.
Death Valley trailer for MTV
Todd recounts, “It saved our ass for a week until our production got back on track. That was my introduction to it, and the timesaving nature of it. If we hadn't had it we’d wind up syncing these things by hand, like the old days on a Moviola where you’re moving your film along on these plates, and moving the sound along until you get to the marker. We did that for a day or so because we didn't want to fall behind. It's an unreasonable, and tedious, and horrible process.”
Todd balances freelance work with his projects at Liquid Theory in L.A. Dreadful Sorry is sparking ideas for more independent collaborations with like-minded creative friends. “We have this pool of talent to pull from to begin to develop and create our own stuff … Conversations have been about what's the next project going to be for all of us, the people in our network who have known each other for all of these years, who've spent that time training, working for other people, and working in film and TV and theater. Now, we’re ready to pull all of those resources together and present something to the world.”
Follow Dreadful Sorry's progress through their production blog and FaceBook page, and catch Death Valley Monday nights on MTV - and keep an ear to the ground for Todd Batstone’s next creative revelation.
Comic Con Sizzle Reel edited by Todd Batstone
Writer Sara McIntyre is a Communications Consultant and Filmmaker who calls Vancouver, BC home.
Wednesday, October 26, 2011
Rob Hunt’s fantasy-comedy webseries for geeks of all kinds
How do military training, a Dungeons & Dragons hobby, and an acting/writing girlfriend come together when you’ve graduated with a computer science degree? If you’re Rob Hunt of Vancouver BC, you form Phasefire Films and engage all your creatively-minded friends to help make a fantasy-comedy webseries called Standard Action.
In his last semester at University of Victoria, Rob chose a filmmaking class as his final elective. Encouraged by the instructor’s ‘go nuts with it’ attitude, Rob embraced the camera and taught himself to edit in the school computer lab. He recalls, “That was a real opening up for me, I realized I can make stuff on my computer and I don’t even have a two thousand dollar computer. That was where a lot of it came from, just this realization that I could do this without having fifty grand.”
Rob used his graduation gift money to buy a video camera and gained inspiration from reading Rebel Without A Crew by Robert Rodriguez and The DV Rebel's Guide by Stu Maschwitz. After a year in England while his girlfriend Joanna Gaskell completed her master’s degree in theatre, the pair returned to Vancouver, gathered up their friends, and got busy.
Rob’s first feature-length project, A Mythology Of Revenge, was made for less than $5,000 and shot with a Cannon HV30 camcorder. Joanna acted the leading role, and Rob served as Writer, Director, Producer and Cinematographer. He then took on The Director’s Project, filmed in the summer of 2010 using a Canon EOS Rebel T2i DSLR, and a growing circle of film-loving friends. Joanna acted, and Rob was Director and Producer.
It was on the last day of filming The Director’s Project (TDP) when Rob and Joanna admitted their love of Dungeons & Dragons to actor Edwin Perez that the seeds of Standard Action were born. Joanna had been writing short practice scripts based on D&D characters that could be filmed in the forests of BC. Edwin, also a D&D enthusiast, revealed his talent for thrifty costume design, and the TDP makeup artists were invited to indulge their love for making monsters.
Initially the ten-minute episodes were posted online for fun, and intended to provide demo reel material for all involved. But as happens with the World Wide Web, fantasy fans discovered the show, and the story continued to evolve.
Standard Action is a webseries that celebrates nerd culture and independent filmmaking. It follows the exploits of four hilariously inept Adventurers and makes reference to the worlds of other fantasy and sci-fi series. Fans love the private jokes and the acknowledgement that life isn’t always easy for characters with social hang-ups.
Joanna has taken over producing duties allowing Rob to focus on production. They write collaboratively and edit together, and every actor on screen also doubles as a crewmember. Rob credits his university job in the militia with how smoothly the team works together. “A lot of the leadership skills I use, I learned in the army. I know people perceive the army as yelling a lot, but a lot of it is working really well as a team and treating your team members properly. I think applying that and giving people authority over their own areas, and allowing them to take ownership … we just offer a creative outlet for people and we treat them really well.”
Half way through making the series, Rob attended a BC Professional Videographers Association panel with his employer, Shawn Lam Video, and he heard Bruce Sharpe talking about PluralEyes. Rob was familiar with the plug-in at work where he uses Adobe Premiere to edit multi-camera event productions, but he didn’t know about DualEyes, the stand-alone software that provides features attractive for a low budget filmmaker.
Rob says, “It’s just been amazing since then. There’s maybe sixty clips an episode and I would have to spend ten minutes on each finding the audio clip, matching it, and synching it. Now it’s like ten seconds. I can play a lot more video games now. Quality of life!” Joanna realized the time-saver meant she could write more complicated structure into each episode, and they now average eighty clips per fourteen-minute episode.
Rob uses a Zoom H4n audio recorder and boom microphones, and his Canon T2i outfitted with Magic Lantern firmware for additional features like zebra striping and focus assist. His post-production toolkit includes Adobe Premiere, After Effects, DualEyes, and Audacity for audio cleanup.
The biggest challenge with the web series is the minimal budget, which is predominantly used to pay honorariums to his cast/crew for their time and dedication. For season two, Rob would love to upgrade his camera, invest in a few more lenses, and build some new costumes and weaponry for the characters.
Joanna and Vanessa Driveness – who has added Associate Producer/Marketing and PR Manager to her original credit of Costume Design/Wardrobe – have gotten busy on the crowd-funding platform IndieGoGo, with a fundraising goal of $10,000. The women are also responsible for Twitter and FaceBook activity, which has brought speaking opportunities at recent and upcoming fan conventions.
At VCon 2011 Rob shared the stage with a co-panelist and then discovered she was heading off to edit The Avengers movie. “I’m like, Oh My God, she touched me! It means a lot when people who are working on these incredibly amazing projects turn around and say, ‘Hey your stuff’s not bad’”. One of Rob’s greatest joys is seeing his friends and crewmates enjoy the appreciation of fans.
The first season of Standard Action is online at watchstandardaction.com. With the money raised on IndieGoGo, Rob and Joanna will make the second season longer, bigger and better. Their goal is another full-length season of twelve episodes, each ten to fifteen minutes in length, all continuing to be free and available online.As soon as the resources are gathered, Rob and Joanna will lead their team back to the woods. He comments, “While I was in the reserves I used to go away for one crazy weekend a month where we wouldn’t sleep and we’d do these eighteen hour days, and there would be this real camaraderie and teamwork. And now doing this with Standard Action, once or twice a month we’ll go away into the woods and film for fifteen hours and there’ll be more camaraderie. I’m also really good at standing around in the rain, thanks to the military.”
Writer Sara McIntyre is a Communications Consultant and Filmmaker who calls Vancouver, BC 'home'.
Thursday, October 13, 2011
Not Your Average ‘Daily’ Grind
The Daily is the first tablet-native national news brand that is publishing exclusively for the iPad. Launched from scratch on February 2, 2011 by Rupert Murdoch and News Corp., The Daily has received kudos from a variety of big names.
It’s no secret that The Daily’s content recipe is quite unique. What makes it different are the various components – part magazine (for depth and quality), part newspaper (delivered daily) and part online property (updated in real-time). Peppered among these elements are dashes of interactivity – unique videos, photos, and built-in apps (yes, apps within the app).
It’s no secret that The Daily’s content recipe is quite unique. What makes it different are the various components – part magazine (for depth and quality), part newspaper (delivered daily) and part online property (updated in real-time). Peppered among these elements are dashes of interactivity – unique videos, photos, and built-in apps (yes, apps within the app).
And what
keeps readers coming back for more? It’s The Daily’s A+ journalists and interesting feature articles and series. Take “Rocket Across America,” for example, where The Daily reporter Justin ‘Rocket’ Silverman travels across the U.S. covering all aspects of American culture. Traveling west from his NYC home base, Silverman has done everything from walk on fire in Ithaca, New York to Outhouse Racing in Des Moines, Iowa.
What is your role in making sure that all the footage captured from “Rocket Across America” is ready for publication for The Daily?
My job is making sure that all of the footage we capture can be formatted and polished for publication. To capture each angle of the story we utilize a lot of multi-camera shoots with DSLR cameras.
Since you are working out of New York and Silverman is on the road, how do you work with the footage for a quick turnaround?
For the “Rocket Across America” series specifically, our team’s been doing everything on the road. Our shooter/producer has been shooting with two Canon 5Ds, a Sony EX3, and some GoPros. Armed with a laptop and PluralEyes, he’s been syncing, screening, and editing in the field.
PluralEyes has actually become a necessity in producing material for The Daily. Since we are churning out content so quickly everyday, its ability to save time is priceless.
What happens once the edit is finished on the road?
It gets sent back via ftp and we can make any final changes the same day. On some occasions, rough edits have been sent back via ftp and we’ve completed the edits here at the office. At that point though, all the footage has been synced in the field first.
With so many interesting series and articles – many of which have a unique spin like “Rocket Across America” – how do you view the future of The Daily?
Promising! If we continue to focus on the content and create memorable material day in and day out like we’ve been doing, we will continue to be successful.
For more information about The Daily, please visit http://www.thedaily.com, or download the App from the App Store: http://itunes.apple.com/us/app/the-daily/id411516732
keeps readers coming back for more? It’s The Daily’s A+ journalists and interesting feature articles and series. Take “Rocket Across America,” for example, where The Daily reporter Justin ‘Rocket’ Silverman travels across the U.S. covering all aspects of American culture. Traveling west from his NYC home base, Silverman has done everything from walk on fire in Ithaca, New York to Outhouse Racing in Des Moines, Iowa.As a video editor at The Daily, Jonathan Tortora’s job is to make sure all of this content – filmed in office or captured remotely by Silverman and countless other reporters – is edited, polished, and turned around as quickly as possible. We caught up with Jonathan recently to ask him how it all works.
So Jonathan, what is it like being a part of the e-newspaper revolution?
It has been an amazing experience. The Daily is a wonderful outlet to be a part of the new media and technology frontier. I originally came from the television broadcast industry, so this was just something I stumbled into – and I’m so happy I did. It is refreshing to create the unique, engaging material for The Daily, everyday.
Recent statistics show that although the traditional newspaper industry is faltering, their online counterparts are posting double-digit growth. Do you believe the next frontier for newspaper publishers is to shift emphasis from online formats to iPads?
I think that eventually traditional newspapers will catch on to this new media trend. Apple revolutionized the way people consume media. We have the capacity to tell stories in a way no one else can and the consumer is responding to that. The work of our design team is groundbreaking and takes interactivity to the next level. Readers now want to be immersed in the content – whether it is touching hotspots with their fingertips or scrolling through interactive picture galleries the design helps to bring the viewer inside of the content. You can check out some of our coolest design features on The Design Blog.
If the top ten newspapers were to shift to the iPad, what do you think would differentiate The Daily from its competition?
The Daily started on the iPad platform, we were born for this! We got here first…and we’ll continue to create top notch content so the app is the best it can possibly be.
What are some examples of stories and series you work on for The Daily?
Our team is out in the field everyday trying to grab new content. For example, in the past few months, we have covered everything from an Angola Prison to a window washer who works suspended 90 stories above New York City.
One of the series that caught our eye was “Rocket Across America.” Can you tell me a bit more about this?
Sure – it is actually one of my favorite series I’ve worked on thus far at The Daily. Justin ‘Rocket’ Silverman went around the county doing pieces from the road about the people he comes across. We call the series “Rocket Across America” because Silverman who started in New York City and has been heading west and everywhere in between looking for ‘content gold.’
So Jonathan, what is it like being a part of the e-newspaper revolution?
It has been an amazing experience. The Daily is a wonderful outlet to be a part of the new media and technology frontier. I originally came from the television broadcast industry, so this was just something I stumbled into – and I’m so happy I did. It is refreshing to create the unique, engaging material for The Daily, everyday.
Recent statistics show that although the traditional newspaper industry is faltering, their online counterparts are posting double-digit growth. Do you believe the next frontier for newspaper publishers is to shift emphasis from online formats to iPads?
I think that eventually traditional newspapers will catch on to this new media trend. Apple revolutionized the way people consume media. We have the capacity to tell stories in a way no one else can and the consumer is responding to that. The work of our design team is groundbreaking and takes interactivity to the next level. Readers now want to be immersed in the content – whether it is touching hotspots with their fingertips or scrolling through interactive picture galleries the design helps to bring the viewer inside of the content. You can check out some of our coolest design features on The Design Blog.
If the top ten newspapers were to shift to the iPad, what do you think would differentiate The Daily from its competition?
The Daily started on the iPad platform, we were born for this! We got here first…and we’ll continue to create top notch content so the app is the best it can possibly be.
What are some examples of stories and series you work on for The Daily?
Our team is out in the field everyday trying to grab new content. For example, in the past few months, we have covered everything from an Angola Prison to a window washer who works suspended 90 stories above New York City.
One of the series that caught our eye was “Rocket Across America.” Can you tell me a bit more about this?
Sure – it is actually one of my favorite series I’ve worked on thus far at The Daily. Justin ‘Rocket’ Silverman went around the county doing pieces from the road about the people he comes across. We call the series “Rocket Across America” because Silverman who started in New York City and has been heading west and everywhere in between looking for ‘content gold.’
What is your role in making sure that all the footage captured from “Rocket Across America” is ready for publication for The Daily?
My job is making sure that all of the footage we capture can be formatted and polished for publication. To capture each angle of the story we utilize a lot of multi-camera shoots with DSLR cameras.
Since you are working out of New York and Silverman is on the road, how do you work with the footage for a quick turnaround?
For the “Rocket Across America” series specifically, our team’s been doing everything on the road. Our shooter/producer has been shooting with two Canon 5Ds, a Sony EX3, and some GoPros. Armed with a laptop and PluralEyes, he’s been syncing, screening, and editing in the field.
PluralEyes has actually become a necessity in producing material for The Daily. Since we are churning out content so quickly everyday, its ability to save time is priceless.
What happens once the edit is finished on the road?
It gets sent back via ftp and we can make any final changes the same day. On some occasions, rough edits have been sent back via ftp and we’ve completed the edits here at the office. At that point though, all the footage has been synced in the field first.
With so many interesting series and articles – many of which have a unique spin like “Rocket Across America” – how do you view the future of The Daily?
Promising! If we continue to focus on the content and create memorable material day in and day out like we’ve been doing, we will continue to be successful.
For more information about The Daily, please visit http://www.thedaily.com, or download the App from the App Store: http://itunes.apple.com/us/app/the-daily/id411516732
Thursday, September 29, 2011
Tim Pierce’s "Winter of Wells" flies from web series to international feature film
Tim Pierce is shooting some of the most beautiful footage of mountaintops and free skiing that a human has captured with a camera. He follows world-class skiers around the globe to the most breathtaking snow-covered peaks and straps himself into helicopters, or perches under crests to catch flyers, or outfits the athletes with helmet cams for stomach-churning POV footage. He edits the videos with a rhythm that intuits and respects the performances of his subjects and brings an audience right into the exhilarating world of extreme winter sports.
Prior to 2011 Tim’s solo work has been short-form web episodes and promotional videos. But this year he has been commissioned to make a feature length documentary film about one of his favourite subjects – the championship free skiing Wells brothers from New Zealand.
Tim began documenting the lives of professional free skiers Jossi and Byron Wells in 2009. He created a series called Winter of Wells (WOW) that began online, was quickly picked up by international sports websites, and then bought by Air New Zealand, and ABC and FuelTV for television broadcast.
Where the online series focuses on the brothers’ travel and competitions, the feature will delve into the history of the family including all four skiing brothers and their parents. Tim says, “You get to live 2011 with the Wells family. That's kind of the key difference to it. And it breaks down everything that goes into competing, traveling, the family dynamics. There are sections on their religion, health, their injuries, psychological problems, brotherly rivalry. It's the story of this family that is incredibly unique. If you've grown up in a family you'll be able to relate to it. And it just so happens that we've got the world's best skiing in there as well.”
Winter of Wells doc teaser
To capture the story as it’s unfolding, and remain adaptable as unexpected events come up, Tim works as a one-man crew. He travels with about five bags of light panels, reflectors, travel dollies, tripods, cameras, lenses and microphones. He shoots with the Canon 5D and 7D DSLRs, GoPro helmet cams, and uses a Panasonic HVX both as a backup camera and as his audio recorder. Tim reveals, “It's got XLR input, so I bring it along and it’s set up as a C camera to use on interviews, but it also runs the mics, and when I import it I just get rid of the video track and just use the audio.”
Tim edits with Final Cut Pro on a 17” MacBook Pro that’s hooked up to numerous hard drives and a large plasma screen so he can check his work clearly. With the series of short episodes Tim was used to shooting and editing in quick succession. For the feature he spends weeks on the road filming, and then returns home to synchronize and edit in longer stretches. He recalls, “I'm sitting here going, I'm gonna have to sync all this up and it's going to be a bit of a nightmare. So I started talking to some people that told me about PluralEyes. Did a few Google searches and looked at some tutorials on it, and saw that it looked like it would save me a bunch of time and hassle. And spending $180 for it (in New Zealand), I figured it was well worth the investment, and really haven't looked back since then. For syncing all my interviews up I just run it through PluralEyes then drop it into my timelines in the doc, and it all seems to be running pretty smooth.”
Winter of Wells Episode 22 - Behind the Scenes of the Documentary
Tim has also been spending time with the Queenstown Camera Company testing development of the new Shotover Camera System, which is being designed specifically for the cinema industry for shooting stabilized aerial footage from moving platforms - primarily helicopters - with no limitations to aircraft maneuver or camera angles.
Tim remarks, “The gimbals are incredible. You can be flying around in a chopper 3 kilometers away with your camera zoomed in on a 290 mm lens and it's rock solid, you can never question the rig. And they're also developing a 3D rig, which hasn't been done for heli before, so that’ll open up this whole new world for 3D heli-filming and stuff, which’ll be crazy.” Some of the helicopter footage will appear in the “Winter of Wells” film.
Tim admits his biggest challenge is staying organized and getting enough sleep amid all the exciting and consuming projects on his plate. This year he also delivered a series of promotional videos for the New Zealand Winter Games, which occurred in August; and has produced an online series featuring the people of his hometown, called “Revealing Lake Wanaka”.
Revealing Lake Wanaka - Martine Harding
The feature version of “Winter of Wells” is scheduled to premiere at the world sales meeting for Amer Sports in Austria at the end of October. Amer is a sporting goods company with internationally recognized brands including Wilson, Arc’teryx, and Atomic – one of Tim’s video and photography clients. From there the film will roll out to international festivals and sports-related events.
This feature doc marks an impressive milestone that has come relatively early in Tim’s career. His first offering was a mountain bike film called “How About It?”, made in 2007 at the age of 19 with friend Chris Arnison and a camcorder. Even in this early video you can see the seeds of Tim’s unique creativity and his eye for framing athletes in their surroundings.
“I do what I love, there's nothing that can beat that. I'm just really, really into sharing stories about subjects, people and places that I'm passionate about. Nothing gives me more enjoyment than seeing that affect other people. And it’s just snowballing at the moment, so I'm running with it, you know, taking it by the horns really.”
Stay tuned to Tim’s blog and the Winter of Wells website for release dates and upcoming projects.
Tim Pierce 2010 Showreel, Zeros & Ones
Writer Sara McIntyre is a Communications Consultant and Filmmaker who calls Vancouver, BC 'home'.
| photo credit: Miles Holden |
Tim began documenting the lives of professional free skiers Jossi and Byron Wells in 2009. He created a series called Winter of Wells (WOW) that began online, was quickly picked up by international sports websites, and then bought by Air New Zealand, and ABC and FuelTV for television broadcast.
Where the online series focuses on the brothers’ travel and competitions, the feature will delve into the history of the family including all four skiing brothers and their parents. Tim says, “You get to live 2011 with the Wells family. That's kind of the key difference to it. And it breaks down everything that goes into competing, traveling, the family dynamics. There are sections on their religion, health, their injuries, psychological problems, brotherly rivalry. It's the story of this family that is incredibly unique. If you've grown up in a family you'll be able to relate to it. And it just so happens that we've got the world's best skiing in there as well.”
Winter of Wells doc teaser
To capture the story as it’s unfolding, and remain adaptable as unexpected events come up, Tim works as a one-man crew. He travels with about five bags of light panels, reflectors, travel dollies, tripods, cameras, lenses and microphones. He shoots with the Canon 5D and 7D DSLRs, GoPro helmet cams, and uses a Panasonic HVX both as a backup camera and as his audio recorder. Tim reveals, “It's got XLR input, so I bring it along and it’s set up as a C camera to use on interviews, but it also runs the mics, and when I import it I just get rid of the video track and just use the audio.”
Tim edits with Final Cut Pro on a 17” MacBook Pro that’s hooked up to numerous hard drives and a large plasma screen so he can check his work clearly. With the series of short episodes Tim was used to shooting and editing in quick succession. For the feature he spends weeks on the road filming, and then returns home to synchronize and edit in longer stretches. He recalls, “I'm sitting here going, I'm gonna have to sync all this up and it's going to be a bit of a nightmare. So I started talking to some people that told me about PluralEyes. Did a few Google searches and looked at some tutorials on it, and saw that it looked like it would save me a bunch of time and hassle. And spending $180 for it (in New Zealand), I figured it was well worth the investment, and really haven't looked back since then. For syncing all my interviews up I just run it through PluralEyes then drop it into my timelines in the doc, and it all seems to be running pretty smooth.”
Winter of Wells Episode 22 - Behind the Scenes of the Documentary
Tim has also been spending time with the Queenstown Camera Company testing development of the new Shotover Camera System, which is being designed specifically for the cinema industry for shooting stabilized aerial footage from moving platforms - primarily helicopters - with no limitations to aircraft maneuver or camera angles.
| photo credit: Miles Holden |
Tim admits his biggest challenge is staying organized and getting enough sleep amid all the exciting and consuming projects on his plate. This year he also delivered a series of promotional videos for the New Zealand Winter Games, which occurred in August; and has produced an online series featuring the people of his hometown, called “Revealing Lake Wanaka”.
Revealing Lake Wanaka - Martine Harding
The feature version of “Winter of Wells” is scheduled to premiere at the world sales meeting for Amer Sports in Austria at the end of October. Amer is a sporting goods company with internationally recognized brands including Wilson, Arc’teryx, and Atomic – one of Tim’s video and photography clients. From there the film will roll out to international festivals and sports-related events.
This feature doc marks an impressive milestone that has come relatively early in Tim’s career. His first offering was a mountain bike film called “How About It?”, made in 2007 at the age of 19 with friend Chris Arnison and a camcorder. Even in this early video you can see the seeds of Tim’s unique creativity and his eye for framing athletes in their surroundings.
“I do what I love, there's nothing that can beat that. I'm just really, really into sharing stories about subjects, people and places that I'm passionate about. Nothing gives me more enjoyment than seeing that affect other people. And it’s just snowballing at the moment, so I'm running with it, you know, taking it by the horns really.”
Stay tuned to Tim’s blog and the Winter of Wells website for release dates and upcoming projects.
Tim Pierce 2010 Showreel, Zeros & Ones
Writer Sara McIntyre is a Communications Consultant and Filmmaker who calls Vancouver, BC 'home'.
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